Our Passion

Try Something Different

Diets don’t work. They are motivated by guilt and shackled with extreme limitations. You make superhuman efforts and take the commitment, and yet, it doesn’t pay off. There has to be a better way, right?

Stronger U is a “reverse-engineered” approach to the dieting process. We identified the failure points, incorporated proven methods, and dig deep into a person’s lifestyle to create an approach based on the idea of complete food freedom. The results? Short and long-term success for all kinds of people with all sorts of goals.

"Our nutritional approach is based on the idea of complete food freedom. We believe in boundaries, not restrictions, so there are no foods that are off limits and there is no food guilt at all."

Mike Doehla
Stronger U Founder

The Secret Sauce

Explore what we value


When you join Stronger U, we pair you with a certified nutrition expert that matches your personality, lifestyle and goals to hold you accountable and help you adhere. Your coach will make personalized recommendations to your nutrition landscape and habits that’ll keep you on track and your results in sight. An algorithm in an app is cool, but that can’t replace a real coach in your pocket that understands your uniqueness like Stronger U can.


Most diets are lonely and that can be difficult so we created a safe place for you and other members to work together. The Stronger U family is made up of thousands of people just like you who are invested in your success, are there to celebrate your wins, and understand your struggles. Once you join the Stronger U family, you’re family for life!


We know a more educated member is a more successful member so we have our nutrition experts sharing their knowledge of up-to-date nutritional science. In addition to being enrolled in our 12-week education series after joining, you’ll have access to live Q&A’s, and a variety of resources that will teach the skills to achieve success today and habits that last a lifetime. Learn now and never diet again.

A Stronger U member smiling with a branded shirt.

Who is this for? Well, Everyone!

At Stronger U, we tailor every plan to each individual based on unique goals, food preferences and dietary restrictions. We know that no two people are the same so no two programs are the same. Whether you workout or don’t, are a pro couch surfer or a pro athlete, whatever your age – we have a plan for you! The Stronger U Community stretches around the globe, people of all ages and fitness levels, with the same passion for improving our lives.

Join Now!

How it works!

Getting started
Step one

Choose your membership

Choose from 12-weeks, 6-months, or 1-year.

Step two

Introductions & Getting to Know Each Other

We’ll ask some questions that will help us understand your goals, lifestyle, and habits.

Step three

We Match You with Your Perfect Coach

Our Member Experience Team will match you with one of our expert coaches within 48 hours.

Step four

Meet your coach!

Your coach will introduce themselves, your individualized program, and get you started!

Step five

Show your work

You’ll communicate your progress with your coach.

Step six

Improve inside & out!

As time progresses, you’ll recognize physical, mental, and behavior changes that you never thought possible.